CALP Credential Course-Sp26

Presented by: Sonnie Sullivan, Capstone Real Estate

Leasing professionals are the first people prospective residents meet, and often their only gauge of the property staff. This course is designed to teach these professionals skills to help them become top producers.

YOU’LL LEARN ABOUT:

• Using technology to generate traffic
• Measuring and managing your community’s reputation
• Inspecting the leasing center, tour route, model units, and vacant apartments
• Researching the competition and building relationships with competitors
• Compiling a comprehensive community resource tool
• Creating effective marketing plans
• Relationship sales processes and evaluating your personal sales performance
• Evaluating a prospect’s commitment level and overcoming objections
• Preparing prospects for the next steps in the rental process
• Applying fair housing law and communicating rental criteria
• Qualifying prospective residents according to rental policy
• Preparing and reviewing leases with new residents
• Move-in processes
• Responding to resident issues and maintenance requests
• Building relationships with residents and creating a sense of community
• Reporting incidents, maintaining documentation, and taking corrective action
• Maximizing revenue and operational efficiency
• Securing and processing lease renewals
• Conducting a market survey

The course materials for this designation program are offered in an E-Books format. You will receive an email with more instructions (E-book, Syllabus, ect.) a week before the class starts.
The E-Books can be downloaded onto personal laptops and/or tablets which can be utilized during class.

CALP Requirements

• Minimum of six months of onsite property management experience in a leasing role (This can be obtained while taking the course; you will receive a provisional certificate until this requirement is met.)
• Successful completion of the CALP Course and Pass Exam within six (6) months of declaring candidacy

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COURSE GOOD FOR FOLLOWING EDUCATION TRACKS: